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Tenzing partners with Mahr EDV: Empowering SMEs with best-in-class Managed IT Services

Today, European tech investor Tenzing announced it has backed Mahr EDV (‘Mahr’), a managed IT service provider catering to small and medium-sized enterprises (SMEs). This collaboration marks a significant milestone for Tenzing as its first European investment since expanding into the DACH region in January 2023.

Established in 1999 by visionary CEO Fabian Mahr, Mahr is headquartered in Berlin. With a strong presence across Germany, including key locations such as Düsseldorf, Cologne, Dresden, Leipzig, Essen, and Hamburg, Mahr boasts a dynamic team of over 180 experts. Its dedicated workforce caters to a diverse client base comprising more than 600 SME customers, primarily situated within Germany.

In an era characterised by a shortage of skilled IT talent and the persistent spectre of cyber threats, there is an unabated demand for IT outsourcing and managed cloud services. Mahr is poised to tackle these challenges head-on with its one-face-to-the-customer approach tailored to the under-digitised German SME sector.

Mahr’s distinctive outsourcing solution alleviates the burden on SMEs, who often grapple with the pressure of securing in-house IT specialists amidst fierce competition. The company’s unwavering commitment to delivering unparalleled customer service has garnered recognition in the leading DACH IT Services study “Beste IT Dienstleister”, voted by IT decision makers from 2,500 SMEs and conducted by ChannelPartner and iSCM market research institute, where Mahr clinched the top spot in categories including Domain Expertise, Strategic Customer Understanding, and Response Time among over 700 IT service providers.

With Tenzing’s strategic investment, Mahr gains access to a wealth of resources and expertise. Fabian Mahr and his management team can tap into Tenzing’s Entrepreneur-led Growth Team, drawing upon the insights of seasoned experts, including a Sherpa, Entrepreneurs Panel, Subject Specialists, and a dedicated Acquisitions Director. Tenzing’s overarching objective is to unleash Mahr’s potential by fueling strategic initiatives in sales, marketing, and acquisitions.

Fabian Mahr, Founder & CEO of Mahr, commented: “Mahr’s journey to find the perfect partner has been one of patience, as we understand that our true potential can only be realised with the right alliance. While we’ve achieved significant milestones on our own, the dynamic and highly competitive IT landscape necessitated a partner with the expertise and agility to help us execute our expansion plans. Tenzing goes beyond the traditional M&A role; they are the bridge that propels us swiftly toward a promising future. Their innovative thinking and approach to value creation pairs seamlessly with our unconventional problem-solving approach. In Tenzing, we haven’t just found an investor; we’ve discovered a like-minded visionary.”

Christian Ramme, Investment Lead DACH at Tenzing, added: “The DACH IT services market, valued at €4.8 billion and growing at 7.6% p.a., holds immense potential for Mahr which has grown revenues by 34% over the last 12 months and opened offices in another four cities, covering all of Germany with 14 locations. With their exceptional team driving momentum, a robust sales engine, enduring client relationships, and a remarkable +98 Net Promoter Score, we are so excited to elevate Mahr to new horizons.”

Mahr is the ninth investment within Tenzing’s £400m Fund II, which started investing in 2021 and is one of sixteen high-growth businesses within the Tenzing portfolio. Tenzing was advised on the investment by Houlihan Lokey (M&A), GOF Gütt Olk Feldhaus (Legal), OMMAX (Commercial), and KPMG (Financial and Tax).

ABOUT THE AUTHOR

Picture of Charlie Taylor

Charlie Taylor

Charlie's spent the last decade in some of the world’s leading tech businesses running Marketing & PR. She shows entrepreneurs what it would be like if they partnered with Tenzing. Her true passion lies in community building, so she's in her element connecting marketing professionals across the portfolio. Talk to Charlie about sales and marketing alignment, demand generation, event strategy and team design.
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