Background to the business
CitNOW is a specialist provider of video applications that create a more transparent, easier car buying and owning experience for automotive dealership customers. Its applications improve performance of automotive dealerships by allowing staff to send personalised, branded video presentations of vehicles for sale. In addition, workshop technicians use CitNOW’s Workshop app to send videos to customers to evidence parts that need replacing when cars are brought in for service.
CitNOW has pioneered video in the automotive industry and grown rapidly to become a global market leader, with over 7,500 installations in franchised car dealerships in 42 countries. CitNOW currently works with more than 40 vehicle manufacturers around the world.
Tenzing has backed the senior management team, led by CEO Alistair Horsburgh and Exec-Chair Geoffrey Page-Morris. The Tenzing team and its Entrepreneurs Panel will support the company to further accelerate sales growth and develop new products, with specific input from Entrepreneurs Panel member Bill Collis, who is President at Foundry, the global visual effects software company.